World of Good Brands set out to reposition its dedicated event space in Venice Beach as both a standout feature and a major revenue driver, aligning with the company’s new focus on experiential.

The relaunch introduced a new brand identity, updated sales materials, and streamlined workflows that ensured seamless execution and amplified national storytelling for every event, reinforcing the company’s mission to pioneer an “experiential media paradigm.”

80% YoY Revenue Growth for Experiential  |   15MM Avg. Earned Media Impressions for each House of Good Event  |  7x New Experiential Partners Secured in 2024, including Nike, Walmart, Cotton, and Thomasville

Role: Art Direction, Design, Production